Discover the untold story behind the Seattle Seahawks' resurgence and the Portland Trail Blazers' remarkable turnaround. For decades, the Sonics were a beloved institution in Seattle, but their fate was sealed when they relocated to Oklahoma City in 2008.
Yet, the legacy of Phil Knight, founder of Nike, lives on through the sonics. In this book, you'll find an insider's account of the Sonics' struggles and triumphs, from their early days as one of the greatest teams in NBA history to their eventual relocation.
The story is also a cautionary tale about the dangers of mercantilism and the importance of staying true to your values. You'll learn about the deal that saved the Seattle Seahawks from financial ruin and how it set a new standard for corporate responsibility.
With its unique blend of sports journalism, history, and business ethics, this book is not just for basketball fans or entrepreneurs - it's for anyone who wants to understand what drives great companies to succeed.